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Digital Challenges in the Social Media Era: Addressing Misinformation and its Associated Risks |
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PP: 549-557 |
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doi:10.18576/jsap/140404
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Author(s) |
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Misbah Ul Huda,
Abduraoof A. Ismail,
Saqib Ul Sabha,
S. Sindhuja,
Khusbu Thakur,
Amir Ahmad Dar,
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Abstract |
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In the present era, social media has become an integral part of our lives. However, its growing influence has also
given rise to various challenges including misinformation, information overload, lack of educational value and risk of addiction. Furthermore, the inadequate skills of users are amplifying these issues as they find it extremely challenging to navigate through the current information landscape. The purpose of this was to investigate these issues thoroughly and examine how they are interrelated and their overall impact on user experience. The statistical tests revealed misinformation as the major challenge affecting social media. The tests also found information overload and the potential of addiction having a moderate effect on the users. Additionally, a Kruskal-Wallis test was performed for further insight and the results suggested no significant differences between these concerns, suggesting their interconnectedness. The findings emphasize upon the need for collective efforts from users, social media platforms and policymakers to address these issues through digital literacy, targeted outreach programs and strong regulations. This study provides valuable insights that lay a framework for future research and
address the complex issues of social media’s influence on individuals and society as a whole.
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