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Significance of the revised push-pull model for Chinese postgraduate students in Malaysia |
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PP: 519-530 |
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doi:10.18576/amis/190304
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Author(s) |
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Toong Hai Sam,
Asokan Vasudevan,
Suleiman Ibrahim Mohammad,
Pang Kit Tong,
Jianan Yan,
Chen Wenchang,
Sultan Al-Masaeed,
Muhammad Turki Alshurideh,
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Abstract |
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This study uses an updated push-pull model framework to explore the factors influencing Chinese postgraduate students’ decisions to study at Malaysian universities. The increasing demand for higher education in China and the perception of the inferiority of domestic Ph.D. qualifications drive many Chinese students to seek postgraduate education abroad. The study identifies critical push factors, such as dissatisfaction with the Chinese higher education system, and pull factors, including Malaysia’s supportive government policies, affordability, and international reputation. Additionally, the study examines the role of academic and social support services in attracting Chinese students and maintaining Malaysia’s competitive position in the global education market. The research employs a quantitative approach, surveying 400 Chinese postgraduate students in Malaysian public universities. The findings reveal that cost-related matters, understanding and perception of the host country, environmental factors, and social links significantly influence students’ choice of institution. The study concludes that enhancing costing-related matters (CRM) and academic support services are vital strategies for Malaysian universities to attract and retain Chinese postgraduate students, thereby contributing to the internationalization of Malaysian higher education.This research contributes to Quality Education (SDG 4) by identifying key factors that influence Chinese postgraduate students’ decisions to study in Malaysia, helping to enhance internationalization efforts and strengthen the global competitiveness of Malaysian higher education institutions.
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